Synchronized appoints media executive Robert Cloudt as Senior Strategic advisor
Synchronized , the European-based ‘In-Video Intelligence’ company, welcomes Netherlands-based media industry executive Robert Cloudt to the advisory board to help Synchronized to bring global sales, strategy and business development to the next epic level. Robert has served in executive roles at Philips Smart-TV, Metrological (acquired by Comcast) and Ateliere Creative Technologies (active).
“As manual delivery of editorial tasks is no longer scalable and the size of video catalogues, distribution channels are incrementally growing there is no way to keep up with human resources manually executing these creative editorial tasks. Therefore the need of automating the creative editorial workflow becomes a must-have for every media company” said Robert Cloudt. “Synchronized In-Video Intelligence platform solutions enable scalability right within this creative editorial workflow, popular use cases are Smart-Thumbnail, Smart-AD-markers and promotional video creation, fully automated and ready to be utilized by editorial teams”.
Robert combines his 20+ years of experience to help Synchronized sales, strategy, product and business development efforts to enable global expansion as the market need is getting bigger than ever.
“I am delighted to welcome Robert to the team,” said Guillaume Doret – CEO of Synchronized. “With the continued growth of AI/Machine Learning applied to the OTT market, it is imperative that we build our senior management team to match our global ambitions. Robert’s track record in Technology / Sales / Business Development / Strategy / Media and more will be a great accelerator for us”.
About Synchronized
Synchronized is an award-winning multi-service SaaS In-Video Intelligence platform that enables broadcasters, studios, OTT and FAST platforms to scale media preparation workflows that do not scale manually.
The platform combines AI-driven video understanding with configurable editorial and business rules to automatically transform video content into time-coded, actionable metadata and assets, providing precise control over downstream media workflows.
Synchronized offers a modular set of AI-powered services that clients activate according to their needs, including Smart-Ad Breaks, Smart-Thumbnails, Smart-Binge, Smart-Segmentation, and Smart-Composition—all designed to automate manual tasks while preserving editorial quality.
By automating media preparation at scale, Synchronized helps media organizations reduce operational costs, accelerate time-to-market, maintain consistent viewing quality, and unlock new monetization opportunities across an increasing number of distribution channels.
Recognized as an AI Product Leader by the industry, Synchronized is an AWS AI/Machine Learning Competency partner, an AWS Media Intelligence Global Solution launch partner, and a partner of Ortana.
Synchronized is the winner of Broadcast Tech Awards – Best AI Innovation (Workflow) 2024 and the IABM BaM Awards® 2021 for its Smart-Ad Breaks service.
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